88: The anatomy of a great storytelling email
In this episode of ill communication, we're diving into something that trips up a lot of people when they sit down to write an email -how to weave in a personal story.
I’m sure you’ve read some fantastic emails that start with a story and hook you in, and then transitions into something helpful for you or maybe an offer or next step.
I know a lot of business owners want to write emails like this… but they think it’s super hard or complicated.
But guess what? It’s not!
When you break it down, it’s actually pretty simple.
So I’m sharing The Anatomy of a Great Storytelling Email. And trust me, it's one you'll want to bookmark.
Topics We Cover in This Episode:
The flow of a great storytelling email
How to write a great hook
The key to incorporating stories into your emails
A couple of prompts to get you started using stories
The power of a good segue
How to link the narrative to the lesson or tip for your reader
So there you have it! The Anatomy of a Great Storytelling Email. I hope you found this episode helpful! Take a moment to think about a story you could share this week. You might be surprised at how even the smallest moments can transform into very impactful messages for your reader.
Get great at writing storytelling emails inside the Joy of Copy Club! Join now at www.kimkiel.com/copyclub.
Resources Mentioned
Listen to episode 76: 10 scroll-stopping hooks to get more engagement on your emails and posts
10 Scroll-stopping hook formulas Cheatsheet
Get great at writing storytelling emails inside the Joy of Copy Club
Additional Resources
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