Kim Kiel

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67: The Business Owner’s Black Friday Cyber Monday Survival Guide

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At the time of this episode going live, we are just 2 weeks out from the most lucrative time of the year for many online businesses!

Yes, you guessed it- Black Friday, Small Business Saturday, Cyber Monday, and Giving Tuesday.

In this episode of ill communication, I'm sharing the business owner's Black Friday, Cyber Monday Audio Survival Guide to help you make the most of this upcoming event, whether you're planning a flash sale or not!

Whether you’re already ready for this time of year or not, the resources I'm going to share with you today will help optimize those sales, so make sure you listen to the full episode before you finalize your copy and load it into your system.


Topics We Cover in This Episode:

  • Why these tips in this episode can benefit you no matter what your plans are for this time of year

  • How you can access the Survival Guide

  • How you can use the episodes in this guide to set yourself up for success


I promise you, listening through this Survival Guide is time well spent, especially if you want to nail your marketing this holiday season.

Make sure to binge all of the episodes in the player below. If you need support writing your sales copy, you know where to find me!

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Resources Mentioned

Episode 41: The 5P Flash Sale Formula

Episode 8: The 5Cs of copywriting

Episode 17: How to get the most out of Black Friday - even if you’re not selling anything

Episode 58: 18 out-of-the-box ways small businesses can drive sales with a year-end promotion

Episode 20: Don’t write from scratch! Use the ACCA copywriting formula to get more sales and donations


Additional Resources

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