Kim Kiel

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68: Banish these words from your online marketing (and what to say instead)

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In this episode of ill communication, I'm getting a little hot and bothered about some words and phrases that need to disappear from our online marketing.

These are words that are thrown around willy-nilly without really giving much thought to it.

Some of these words and phrases are just plain lazy, and they show you haven't really given much thought to your reader.

It’s time to stop using throwaway marketing terms just because everyone else is using them! Use these tips to put some thought and care into it by finding out what your customers actually want.

Trust me, it’s going to make your marketing materials so much juicier.

So grab a notebook and get ready to jot down some of these lazy words and phrases!


Topics We Cover in This Episode:

  • The words you need to erase from all of your marketing now

  • Why these words are just not working for your business like you think they are

  • How to brainstorm alternative words to add some pizzazz to your marketing


I hope you enjoyed these tips and that they inspired you to kick those boring and overused marketing terms to the curb so you can replace them with more exciting marketing words.

I need to know, what words do you want to banish from online marketing? Share with me on social media!


Resources Mentioned

Use my fave online thesaurus to find juicier words and phrases


Additional Resources

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